Whilst we are starting to feel some easing off from the lockdown measures, it might be easy to forget that our caregivers are still fighting on the frontline for us every day.
Debbie Thomas, skin health expert, wanted to show her gratitude and started offering free skin treatments to NHS workers who have suffered irritated or sore skin through wearing PPE.
She called this idea: “When The Mask Comes Off“.
Now this initiative has grown into something greater. As it’s not just about skin. These amazing front liners won’t have any time or ability to do any self-care treatments, yet they are caring for all of us.
Debbie Thomas is therefore calling in the help of her hair, health and beauty industry colleagues to give something back to our caregivers. If you are a hairdresser, beauty therapist, nails technician, aesthetic practitioner, fitness coach or holistic practitioner, you can join the “When The Mask Comes Off” and provide some TLC through free treatments.
The idea is that many will give a little, so no one feels the burden while it will help the wonderful care givers to feel more human and boost their moral.
Williams Murray Hamm have been working with Debbie Thomas on various projects over the past year, and we of course wanted to help and do our bit too. So, over a month ago, we got involved and designed its logo and some of the communications material. See below one of the animations we created.